Cloonee teases massive 120-item merch collection

Cloonee and Hellbent have taken to Instagram to showcase a 120-item merchandise drop to hit the digital shelves on Friday, August 30th.

Cloonee, the master of merch and house artist, has teased a 120-item Hellbent merchandise release on Instagram. The “Summer Capsule 2024” release features shirts, t-shirts, hoodies, bathing suits, sunglasses, and beyond released on Friday, August 30th.

To help tease the massive item drop, Cloonee hosted a merchandise giveaway with a winner being chosen last Sunday, garnering over 10k entries; word of the new merch spread fast. Cloonee and his label, ‘Hellbent’, are well-known for their designs that resemble an on-trend streetwear brand. The ‘Hellbent’ logo is well recognized at shows and events. Also recognizable is their mantra, “Good Music for Bad People.”

In addition to the typical merchandise drop, this release includes soccer balls, jewelry, soccer jerseys, underwear, hair clips, sunglasses, carabiners, travel bags, and bandanas. Cloonee continues to stand out in merchandise by expanding past the typical t-shirt, pashmina, and hoodie combo. By branching out into different styles of merch, fans can represent the artist and label in multiple facets of their life.

As a rising star in the dance scene, Cloonee has been able to make a major name for himself. He has collaborated with industry icon Chris Lake and plays shows from Ibiza, Brooklyn, Miami, and LA. Cloonee is also behind the massive summer track, “Sippin Yak.’

Cloonee’s standout track, “Sippin Yak” track captures his love of old-school hip-hop with house music. Featuring vocal samples from “We Like” by Fatman Scoop and Tracey Lee the song marries tech-house with the catch 2000s hook. Cloonee stars in this sub-genre of house music.

‘Hellbent’ is a representation of pushing artistic creative boundaries into a lifestyle brand. The limited-release drops excite fans who are eager or, hellbent, on the lifestyle Cloonee creates. The brand is for those hellbent on hearing good beats and having electric vibes.