Universal Music Group extends partnership with Meta offering monetization opportunities for musicians
Universal Music Group and Meta continue to protect and support artists from copyright infringements, including unauthorized music and AI-generated content.
Universal Music Group and Meta realign their shared vision of encouraging creative and commercial opportunities for UMG artists and Universal Music Publishing Group (UMPG) songwriters to receive monetization for their music posted on Meta’s social media platforms. This agreement includes Instagram, Facebook, Horizon, Messenger, and Threads.
In addition, the new terms of the agreement will now include WhatsApp, a free messaging app. This will prevent unauthorized music, including AI-generated music, from being shared. Universal Music Group represents artists such as Lady Gaga, Katy Perry, Taylor Swift, and Afrojack.
This concern grew to the surface when short-form videos became more mainstream, leaving artists’ music used without monetization. Consequently, UMG became the first major music company to license its recorded music and publish catalogs across Meta’s large ecosystem. Thus, leaving room for an open conversation with how to move forward in this digital age of social media, and artificial intelligence.
Moving forward, Meta will continue to connect artists directly with their fans. Meta has expanded these opportunities where artists can reach larger audiences through channels, broadcasting, and subscriptions.
The prestigious music label previously fought the same battle with TikTok in February 2024. In brief, Universal Music Group removed their artist’s music away from TikTok. Fortunately, the two companies restored their artist’s music in May 2024.
As of August 2024, Meta has a net worth of $1.33 trillion. Thus, making Meta the world’s seventh most valuable company.
Universal Music Group is the world’s largest music company and one of “the Big Three” record labels, including Sony Music Group and Warner Music Group. The profitable music label has a market value of $44.43 billion, making it one of the world’s most valuable companies.
Featured Image photo courtesy of Universal Music Group & CNN
Leave a Reply