RÜFÜS DU SOL’s Hard Kombucha, Mate Maker, Arrives On The West Coast
RÜFÜS DU SOL, the Grammy-Award-winning trio joined forces with lifelong ex-Diageo mates to bring their new hard kombucha brand, Mate Maker Co, to the U.S.
With hard seltzers revolutionizing the adult-beverage game, it’s time for hard kombucha to come onto the scene. RÜFÜS DU SOL, the Grammy-Award winning trio, debuting their own Australian brand of hard kombucha in the United States was not on the 2023 bingo card, but it’s such a blessing. Mate Maker Co.‘s focus on moderation and mindfulness is the perfect pairing for summertime needs.
Made with exquisite ingredients, Mate Maker Co. offers consumers a chance to “drink better.” Crafted with real fruit, organic green tea, and pronounceable ingredients, Mate Maker’s hard kombucha is both deliciously refreshing and committed to transparency and simplicity. The brand prioritizes using no artificial sweeteners, colors, flavors, or hidden ingredients, and the small-batch brewing process aligns with the brand’s vegan and sustainable zero-plastic packaging ethos.
Mate Maker is launching this summer in San Diego, partnering with Scout Distribution, a specialist in distributing craft beverages throughout the West Coast. RÜFÜS DU SOL brings Mate Maker Co. to California as the state’s laid-back, beach-centric culture is reminiscent of the trio’s Australian roots. Co-Founder of Mate Maker and Artist Manager, Danny Robson expresses the group’s excitement to bring their company and everything it stands for to the states as the brand idea was first hatched on a highway in California.
As an emerging category, hard kombucha has significant potential in Southern California, and Mate Maker aims to resonate with the lifestyle of its core audience, leveraging their music industry expertise and standout flavors to make a mark in the market. Mate Maker’s hard kombucha arrives in the US with three refreshing 6% ABV flavors, perfectly suited for the summer: Mango Peach Smash, Blood Orange POG, and Pineapple Sundream. Each of the three Mate Maker flavors represents summer in a can.
Mango Peach Smash brings a burst of tropical bliss in a can, offering a delightful combination of mangos, peaches, and a splash of citrusy lemon that captures the essence of golden hour and offers the perfect summer drink for chilling with friends. Blood Orange P.O.G invites the drinker to ride the wave of this tropical party as real passionfruit, guava, and blood orange come together in a refreshing twist on a Hawaiian classic, making it the ultimate sipper for beachside enjoyment. Every sip of Pineapple Sundream transports you to the warm tropical shores of Mexico, drawing inspiration from the rich and diverse Mexican culture, this hard kombucha, infused with fermented pineapples and regional spices, pays homage to centuries-old traditions of sharing and enjoyment among friends and family.
Josh Makler, Mate Maker’s BrewMaster and a longtime San Diego resident, brings extensive experience and expertise to the hard kombucha category. Mate Maker will be available in multiple on-premises locations serving draft, and retailers across the region will carry canned six-packs, providing consumers with ample opportunities to taste and enjoy the brand’s offerings. To stay up to date with Mate Makers releases, follow their Website and socials, Facebook, Instagram, and TikTok, and always drink responsibly.
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